Hammond, Lynne J. (2006) An investigation of micro-business management practices and their links to competitiveness in emerging fashion businesses. PhD thesis, University College for the Creative Arts / University of Kent at Canterbury.
| Creators: | Hammond, Lynne J. |
|---|---|
| Description/Abstract: | Britain produces some of the best desingers in the world, and UK fashion education systems provide a continous flow of exceptional talent into the industry. However, the numbers of British designer brands being created are low in comparison to the high number of graduates being educated. Often fashion start-ups are not able to sustain a presence in the market place after their intial entry, and are not able to realise and recognise their growth potential. |
| Item Type: | Thesis |
| Date: | 2006 |
| Additional Information: | A thesis written in partial fulfilment of the requirements for the Degree of Doctor of Philosophy. |
| Uncontrolled Keywords or tags : | business, fashion, fashion industry |
| Depositing User: |
Mary-Anne Spalding
|
| Date Deposited: | 23 Mar 2012 09:18 |
| Last Modified: | 18 Apr 2012 06:14 |
| URI: | https://research.uca.ac.uk/id/eprint/1083 |
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